StoryMarks ® There’s a story behind the Legend
English Version
Versione Italiana
This video presents the concept of Storymarks.
Storymarks are lectures for Companies and Universities
“There’s a Story behind the Legend .
How Brands originate.
There’s always a narrative behind big Brands,
a true legend,
a story that explains the idea, the origin and the mission.
A story that intertwines with the Storytelling of the brand name.
A story that tells us how the strategy, the plan and the rationality
entwine with emotions, sentiments and imagination,
giving a distinguishing aura to the brands that become prominent,
where marketing intertwines with serendipity.”
Questo video presenta il progetto StoryMarks ®.
Storymarks racconta la genesi dei marchi, dei miti del nostro tempo.
Marchi della Moda e del Lifestyle. Pronto per la primavera 2015.
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